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eNews: Email Deliverability and Program Evaluation

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January 2012

Idealware: Helping Nonprofits Make Smart Software Decisions
           

January 2012

There's no one tool specific to program evaluation, but different types of software can help with the different parts of the process. In this article, we explore some of the tools out there that can help you make sense of the data you’ve collected.

Understanding and Improving Email Deliverability
How can you help ensure people receive the emails you send them? In this article, we talk about how to keep your bulk emails in your constituents' inbox, and out of the spam folder.

Mouse Clicks for Cash: Supporting Nonprofits Through Online Retail
(A version of this article was originally published in the Non-Profit Times.) Can you make a difference in the world, just by shopping online? A growing number of businesses promise just that.


Looking to master Facebook and Twitter? Look no further than The Advanced Social Media Toolkit!


https://hq-salsa.democracyinaction.org/salsa/include/fck2.5.1/editor/css...); ">Upcoming Live Online Training

Looking to boost your software savvy? Here are the online seminars we have scheduled over the next month or so:

Choosing a Low-Cost Donor Management System
January 26, 1:00 pm - 2:30 pm Eastern. $40.00
For this session you've got two options: you can either take the webinar as normal, or join us for our first-ever offering of a webinar/consulting combo pack! 

The Advanced Social Media Toolkit
January 31, 2:00 pm - February 28, 3:30 pm Eastern. $200.00
Step beyond social media basics with this 5-session course. We'll delve into advanced social media strategy and discuss how to use your social media for branding, deeper engagement, and integrated campaigns while exploring how to measure your social media impact and creating a social media policy. Offered in partnership with NTEN. 

FREE! Optimizing Your Website for Search Engines
February 2, 1:00 pm - 2:00 pm Eastern. $0.00
Does your organization show up on the first page of results in search engines like Google or Yahoo?  This session will cover the techniques that can help for those without technical skills.

The Email Fundraiser's Toolkit
February 8, 2:00 pm - March 7, 3:30 pm Eastern. $175.00
Email campaigns are a fundraising tool within the reach of even the smallest organizations. An effective way to communicate with donors and raise money without much expense, they're an opportunity to provide reasons and reminders for constituents to give. This five-week series of classes will walk nonprofits through the soup-to-nuts process of creating such campaigns, just in time for year-end appeals.

Top Sellers: Telling Your Story with Blogs, Photos, and Videos
February 9, 1:00 pm - 2:30 pm Eastern. $40.00
How do you convey the great work your organization is doing with blogs, photos and videos? These tools are powerful ways to share the difference you're making in the world.  We'll cover the principles of good storytelling, look at examples and research about what's working for nonprofits, and then discuss the tools that can help you put them online.

Top Sellers: Introduction to Website Analytics
February 16, 1:00 pm - 2:30 pm Eastern. $40.00
How many people visit your Web site? What are they doing there? Through demos of AWStats and Google Analytics, we'll look at what analytics packages can tell you about your site.

See more Live and Recorded Online Trainings»

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